Delving into customers’ pain points is essential as it helps you know what frustrating experiences your customer has been going through while searching and buying a product online. By knowing this, you can come up with better solutions and relieve customers from stresses which ultimately increase your bottom line. Suppose if a customer navigates through your website and adds an item in his virtual shopping cart, he might come across some queries about many things like shipping cost or may find any other problem in check out process. If not given a proper help at right time, your potential customer might move away from your website to save his time. The major issue is how an online retailer can get to know about his potential customer’s issues in the absence of a face-to-face contact. Having live support software in your e-commerce website, you can easily identify your customers’ pain points and come up with best solutions ultimately generating huge revenues for you.
The tracking component of live chat software will allow chat reps to track statistics-such as customer’s behavior footprints, referring URLs and referral keywords. Thus getting this information the online agents can judge what issues a potential customer is going through during a purchase process on your website.
Once the problems of customers are recognized, the chat agents provide on-the-spot assistance through a chat box window in the form of text conversation. The 24/7 arability feature of Live Support Chat Software enables chat agents to deal with customers’ issues any time. This way, resolving most of the customer’s issues, online retailers enhance their customers experience and reduce their shopping cart abandonments.
A market survey has shown that 63% of people return to a website if they find live assistance whereas 38% of the customers indicated that they completed their purchase process after having assistance through online agents during chat session.
Customers usually don’t prefer services with high cost, therefore using Live Support Software you can provide cost effective services to your potential buyers, which leave them with happy experience.
There is no denying the fact that using Live Support Chat Software in your e-commerce websites, you can trace out your customers pain points and can deal them in a more professional way.