Live Chat Software Makes Immediate Connection with Website Visitors

Time is of the essence! None value their time more than online customers. To streamline their search process, they enter product keywords in search engines such as Google and Bing. They visit websites that are listed on the top of the search engine result page. Prospective customers even look at pay-per-click advertisements to find top retailers. However, the search doesn’t end when they click on the URL. Most customers make a negative assessment of the e-commerce website and bounce within the first ten seconds. Visitors that stay up to twenty seconds are still doubtful. If you fail their assessment critique, they will quickly move onto a competitor’s website. What can you do to increase their retention? Consider using live chat software!

There are many options at your disposal

The E-Tailing Group issued survey results in 2007 about online shoppers. They discovered 77% of prospective buyers are “very to somewhat” influenced by the quality of content that is available on the website. The quality of content includes but is not limited to textual product descriptions, product images, and instructional videos. You should incorporate this type of content on your website. It will help visitors complete their research. Unfortunately, there are user-unfriendly websites that makes it difficult for browsers to complete their research. Bad websites are difficult to navigate around. Thus, customers are unable to find engaging content that will influence their purchase decision.

Is this problem a grave one?

The Nielsen Norman Group explains every e-retailer has 10-20 seconds to convince website visitors to stay on their website. If customers are unable to find engaging content quickly enough, they will bounce off and look elsewhere. This means all of the hard work you put into creating content will go to waste! You can influence customer retention with best live chat software.

Introducing Live Support Software

• It is an online CRM application that appears on your website as a chat API window and click-to-chat button.
• When visitors enter the website, they are immediately sent a welcome message by a customer service representative (CSR).
• The welcome message is sent to build their awareness that your business offers live chat technology.
• Customers can use the chat box within the first twenty seconds to learn more about your business.
• CSRs waste no time in responding to customers. They know that every second counts.
• They ask open-ended questions to learn in a one-on-one basis about customer needs.
• They navigate customers around the website to help them discover your engaging content.
• Live support software also enables them to resolve common search queries and clarify company policies.